Mostrando ítems 1-4 de 4
Sansó Mata, Marc (Fecha de defensa: 2013-07-17)
L’objectiu de la tesi doctoral és el de desenvolupar un model que permeti valorar de forma objectiva les actuacions en matèria de màrqueting portades a terme per una organització. Aquest model està ...
Olivella Cruset, Joan (Fecha de defensa: 2016-01-29)
The purpose ot this thesis is to show the importance ot ports tor Catalonia's development. Barcelona and Tarragona ports were selected far exam ination. The study's point of departure was that ports ...
Carrillo Pujol, Jordi (Fecha de defensa: 2016-01-28)
Loyalty has been a topic deeply studied by marketing literature. Generally speaking, companies have understood the importance of the customer loyalty, and the benefits derived. This is especially important ...
Trullàs Casasayas, Irene (Fecha de defensa: 2016-02-03)
This thesis based on classical models of student satisfaction and their antecedents in the field of higher education aims to deepen and develop a new marketing model for higher education. The antecedents ...