Moya Sánchez, Daissy Hatblathy (Date of defense: 2018-12-18)
Purpose: To prove the incidence of online reputation in the occupation and profitability of hotels in Latin America. Methodology: Based on the information provided by the Hotel Chain GHL, financial and ...
Piva, Elisa (Date of defense: 2019-07-15)
This doctoral thesis explores the brand development process of regional destinations in depth, focusing on the supply-side perspective and the concept of brand identity, as well as the perceptions of ...
Muler González, Vanessa (Date of defense: 2020-11-25)
This thesis links the limits of tourism growth and social exchange theory (SET) through tourism impacts perceptions of residents. SET has been the most widely used theory to explain the perceptions by ...