Carbonell Dolz, Oscar (Date of defense: 2022-04-27)
The aim of this thesis is to explore, through seven hypotheses, how companies, thanks to the correct management of brand-related stimuli through brand experience, can align with or improve customer ...
Massaguer Comes, Marina (Date of defense: 2022-11-30)
Aquesta tesi doctoral estudia els posicionaments de diferents perfils de no catalanoparlants respecte a les dinàmiques sociolingüístiques de Catalunya. Concretament, analitza com la seva trajectòria de ...
Terren, Ludovic (Date of defense: 2022-03-09)
This thesis contributes to the social media literature by focusing on the role and potential of social media in (i) political participation and access to the public sphere; (ii) political deliberation ...
Karaivanov, Isperih (Date of defense: 2022-02-08)
With this dissertation the goal is to analyze the novel medium of video game streaming and more specifically the “Let’s Play” video format as seen on YouTube and other online platforms. The practice has ...
Paricio Cárceles, Ana (Date of defense: 2022-06-30)
Esta tesis contribuye a la literatura de las redes sociales al centrarse en el rol y el potencial de las redes sociales en: (i) la participación política y el acceso a la esfera pública; (ii) la ...
Callau Berenguer, Arturo (Date of defense: 2022-01-19)
La gestió de la innovació és present al discurs empresarial per a tota mena de camps d'activitat. No obstant això, la literatura acadèmica generalment s'ha centrat en les innovacions tecnològiques i de ...
Gutiérrez Sánchez, Ramón (Date of defense: 2022-05-18)
Our study offers a new conceptual model of value co-creation in hedonic social network sites, and it validates an adaptation of the Coleman bathtub to social interaction in Instagram. Few papers have ...
Carbonell Dolz, Oscar (Date of defense: 2022-04-27)
The aim of this thesis is to explore, through seven hypotheses, how companies, thanks to the correct management of brand-related stimuli through brand experience, can align with or improve customer ...
Schönborn, Helen Sophia (Date of defense: 2022-05-30)
Forced migration involves many different losses (e.g., people, places, homes, beliefs). However, grief for these migratory losses is neither recognized nor well understood (Caseado, Hong & Harrington ...
Ortiz Fernández, Aïda (Date of defense: 2022-11-29)
Les relacions internacionals han patit canvis significatius en les darreres dècades, en bona part a causa de la proliferació d'actors no estatals, com ara les empreses multinacionals, que actuen en un ...